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Engaged reader (advertorials)
Pick an advertorial site (eo / nd / et) in the filter bar to see the engaged-reader composite.
Web Vitals (p75)
last 7d· Budget: LCP<1.8s · INP<150ms · CLS<0.05
| Funnel | Samples | p75 LCP | p75 INP | p75 CLS |
|---|---|---|---|---|
| get_power_code | 936 | 2209ms WARN | 176ms WARN | 0.000 PASS |
| pdf_register | 372 | 868ms PASS | 104ms PASS | 0.000 PASS |
| ppp_registered | 82 | 952ms PASS | 48ms PASS | 0.000 PASS |
| ppp_register | 22 | 3080ms FAIL | 24ms PASS | 0.000 PASS |
Landing Page View ÷ Link Clicks (last 7 days)
Operational metric for Meta CPM. Target ≥ 55%. Below 40% indicates a pixel or page-speed issue.
Meta Ads Manager (truth)
—
(#100) link_clicks, landing_page_views are not valid for fields param. please check https://developers.facebook.com/docs/marketing-api/reference/ads-insights/ for all valid values
0 LPV / 0 link clicks
Our funnel_events (proxy)
100.0%
1,174 pv / 1,174 fbclid arrivals
Unique visitors
1,279
last 7d
Sessions
1,488
last 7d
Page views
1,683
last 7d
Leads captured
154
last 7d
lead_captured event
Webinar registrations
84
last 7d
webinar_registered event · 238 total conversions
Per-funnel breakdown
last 7d
| Funnel | Visitors | Sessions | Page views | Leads | Webinar regs | CVR |
|---|---|---|---|---|---|---|
| get_power_code | 1,244 | 1,418 | 1,381 | 154 | 0 | 12.38% |
| pdf_register | 155 | 171 | 186 | 0 | 84 | 54.19% |
| ppp_registered | 62 | 65 | 64 | 0 | 0 | n/a |
| ppp_register | 30 | 51 | 52 | 0 | 0 | 0.00% |
CVR formula per funnel: get_power_code uses lead_captured ÷ visitors; pdf_register and ppp_register use webinar_registered ÷ visitors; ppp_registered is the post-conversion thank-you (no CVR).
Traffic source
last 7d · click a source or medium to filter
Variant comparison
last 7d
get_power_code
| Variant | Visitors | Conversions | CVR | vs control |
|---|---|---|---|---|
| variant_b | 1 | 0 | 0.00% | — |
| variant_c | 1 | 0 |
| 0.00% |
| — |
| variant_d | 1,244 | 154 | 12.38% | — |