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Per-funnel breakdown
last 30d
| Funnel | Visitors | Sessions | Page views | Leads | Webinar regs | CVR |
|---|---|---|---|---|---|---|
| procrastination-is-a-signalunregistered | 1 | 1 | 0 | 0 | 0 | n/a |
| get_power_code | — | — | — | — | — | — |
| pdf_register | — | — | — | — | — | — |
| ppp_register | — | — | — | — | — | — |
| ppp_registered | — | — | — | — | — | n/a |
CVR formula per funnel: get_power_code uses lead_captured ÷ visitors; pdf_register and ppp_register use webinar_registered ÷ visitors; ppp_registered is the post-conversion thank-you (no CVR).
Landing Page View ÷ Link Clicks (last 7 days)
Operational metric for Meta CPM. Target ≥ 55%. Below 40% indicates a pixel or page-speed issue.
Meta Ads Manager (truth)
—
(#100) link_clicks, landing_page_views are not valid for fields param. please check https://developers.facebook.com/docs/marketing-api/reference/ads-insights/ for all valid values
0 LPV / 0 link clicks
Our funnel_events (proxy)
100.0%
5 pv / 5 fbclid arrivals
Web Vitals (p75)
last 30d· Budget: LCP<1.8s · INP<150ms · CLS<0.05
No web_vital events in this window.
Engaged reader composite — eo (last 30d)
Sessions
1
eo · last 30d
sessions with any soft-metric signal
Tier 1 — fold reached
0
0% of sessions
≥25% scroll & ≥45s dwell
Tier 2 — engaged reader
0
0% of sessions
≥40% scroll & ≥90s & ≥1 section
Tier 3 — deep read
0
0% of sessions
≥60% scroll & ≥150s & CTA clicked
Reached 25%
100%
1 sessions
Reached 50%
100%
1 sessions
Reached 75%
100%
1 sessions
Reached 90%
100%
1 sessions
Median dwell (wall-clock)
14s
eo · last 30d
not idle-excluded; upper bound on active dwell
Median max scroll
100%
eo · last 30d
CTA click-out rate
0%
0 of 1 sessions
cta_clicked → rise assessment
Tier thresholds are SP-5 starting hypotheses; recalibrate at the median of CTA-clicking sessions once cold traffic lands.
Variant comparison
last 30d
No multi-variant experiments active yet. This panel auto-fills the moment a non-control variant ships via /create-variant.
Traffic source
last 30d · click a source or medium to filter
| utm_source | utm_medium | Visitors | Leads | Webinar regs | CVR |
|---|---|---|---|---|---|
| (direct/organic) | (none) | 1 | 0 | 0 | 0.00% |
Unique visitors
1
last 30d
Sessions
1
last 30d
Page views
0
last 30d
Leads captured
0
last 30d
lead_captured event
Webinar registrations
0
last 30d
webinar_registered event · 0 total conversions