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Engaged reader (advertorials)
Pick an advertorial site (eo / nd / et) in the filter bar to see the engaged-reader composite.
Traffic source
last 24h · click a source or medium to filter
| utm_source | utm_medium | Visitors | Leads | Webinar regs | CVR |
|---|---|---|---|---|---|
| fb_ad | [C0005] P7 | US/CA | 25-64 | Reels Only | Adv+ Open | [6 Video + 6 Image Concept5 Test] | 87 | 11 | 4 | 17.24% |
Unique visitors
87
last 24h
Sessions
95
last 24h
Page views
113
last 24h
Leads captured
11
last 24h
lead_captured event
Webinar registrations
4
last 24h
webinar_registered event · 15 total conversions
Variant comparison
last 24h
No multi-variant experiments active yet. This panel auto-fills the moment a non-control variant ships via /create-variant.
Web Vitals (p75)
last 24h· Budget: LCP<1.8s · INP<150ms · CLS<0.05
| Funnel | Samples | p75 LCP | p75 INP | p75 CLS |
|---|---|---|---|---|
| get_power_code | 91 | 1882ms WARN | 156ms WARN | 0.000 PASS |
| pdf_register | 27 | 1106ms PASS |
| 152ms WARN |
| 0.000 PASS |
| ppp_registered | 7 | 1236ms PASS | — — | 0.000 PASS |
Per-funnel breakdown
last 24h
| Funnel | Visitors | Sessions | Page views | Leads | Webinar regs | CVR |
|---|---|---|---|---|---|---|
| get_power_code | 87 | 95 | 98 | 11 | 0 | 12.64% |
| pdf_register | 11 | 11 | 11 | 0 | 4 | 36.36% |
| ppp_registered | 4 | 4 | 4 | 0 | 0 | n/a |
| ppp_register | — | — | — | — | — | — |
CVR formula per funnel: get_power_code uses lead_captured ÷ visitors; pdf_register and ppp_register use webinar_registered ÷ visitors; ppp_registered is the post-conversion thank-you (no CVR).
Landing Page View ÷ Link Clicks (last 7 days)
Operational metric for Meta CPM. Target ≥ 55%. Below 40% indicates a pixel or page-speed issue.
Meta Ads Manager (truth)
—
(#100) link_clicks, landing_page_views are not valid for fields param. please check https://developers.facebook.com/docs/marketing-api/reference/ads-insights/ for all valid values
0 LPV / 0 link clicks
Our funnel_events (proxy)
100.0%
1,228 pv / 1,228 fbclid arrivals