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Engaged reader (advertorials)
Pick an advertorial site (eo / nd / et) in the filter bar to see the engaged-reader composite.
Landing Page View ÷ Link Clicks (last 7 days)
Operational metric for Meta CPM. Target ≥ 55%. Below 40% indicates a pixel or page-speed issue.
Meta Ads Manager (truth)
—
(#100) link_clicks, landing_page_views are not valid for fields param. please check https://developers.facebook.com/docs/marketing-api/reference/ads-insights/ for all valid values
0 LPV / 0 link clicks
Our funnel_events (proxy)
100.0%
1,233 pv / 1,233 fbclid arrivals
Per-funnel breakdown
all time
| Funnel | Visitors | Sessions | Page views | Leads | Webinar regs | CVR |
|---|---|---|---|---|---|---|
| get_power_code | 111 | 123 | 127 | 18 | 0 | 16.22% |
| pdf_register | 18 | 18 | 18 | 0 | 7 | 38.89% |
| ppp_registered | 7 | 7 | 7 | 0 | 0 | n/a |
| ppp_register | — | — | — | — | — | — |
CVR formula per funnel: get_power_code uses lead_captured ÷ visitors; pdf_register and ppp_register use webinar_registered ÷ visitors; ppp_registered is the post-conversion thank-you (no CVR).
Web Vitals (p75)
all time· Budget: LCP<1.8s · INP<150ms · CLS<0.05
| Funnel | Samples | p75 LCP | p75 INP | p75 CLS |
|---|---|---|---|---|
| get_power_code | 122 | 1768ms PASS | 146ms PASS | 0.000 PASS |
| pdf_register | 42 | 1088ms PASS | 152ms WARN | 0.000 PASS |
| ppp_registered | 12 | 1340ms PASS | — — | 0.000 PASS |
Traffic source
all time · click a source or medium to filter
| utm_source | utm_medium | Visitors | Leads | Webinar regs | CVR |
|---|---|---|---|---|---|
| fb_ad | [C0005] P7 | US/CA | 25-64 | Reels Only | Adv+ Open | [6 Video + 6 Image Concept5 Test] | 111 | 18 | 7 | 22.52% |
Variant comparison
all time
No multi-variant experiments active yet. This panel auto-fills the moment a non-control variant ships via /create-variant.
Unique visitors
111
all time
Sessions
123
all time
Page views
152
all time
Leads captured
18
all time
lead_captured event
Webinar registrations
7
all time
webinar_registered event · 25 total conversions