loading headline KPIs…
loading per-funnel breakdown…
loading traffic source…
loading web vitals…
loading variant comparison…
loading engaged reader…
Engaged reader (advertorials)
Pick an advertorial site (eo / nd / et) in the filter bar to see the engaged-reader composite.
Landing Page View ÷ Link Clicks (last 7 days)
Operational metric for Meta CPM. Target ≥ 55%. Below 40% indicates a pixel or page-speed issue.
Meta Ads Manager (truth)
—
(#100) link_clicks, landing_page_views are not valid for fields param. please check https://developers.facebook.com/docs/marketing-api/reference/ads-insights/ for all valid values
0 LPV / 0 link clicks
Our funnel_events (proxy)
100.0%
1,189 pv / 1,189 fbclid arrivals
Variant comparison
all time
get_power_code
| Variant | Visitors | Conversions | CVR | vs control |
|---|---|---|---|---|
| variant_b | 27 | 0 | 0.00% | — |
| variant_c | 3 | 0 | 0.00% | — |
| variant_d | 1,296 | 158 | 12.19% | — |
pdf_register
| Variant | Visitors | Conversions | CVR | vs control |
|---|---|---|---|---|
| control | 6 | 0 | 0.00% | — |
| variant_b | 168 | 88 | 52.38% | — |
ppp_register
| Variant | Visitors | Conversions | CVR | vs control |
|---|---|---|---|---|
| control | 1 | 0 | 0.00% | — |
| variant_b | 10,585 | 632 | 5.97% | — |
Web Vitals (p75)
all time· Budget: LCP<1.8s · INP<150ms · CLS<0.05
| Funnel | Samples | p75 LCP | p75 INP | p75 CLS |
|---|---|---|---|---|
| ppp_register | 10,121 | 2880ms FAIL | 200ms WARN | 0.000 PASS |
| get_power_code | 1,016 | 2161ms WARN | 170ms WARN | 0.002 PASS |
| ppp_registered | 788 | 1425ms PASS | 110ms PASS | 0.000 PASS |
| pdf_register | 392 | 882ms PASS | 104ms PASS | 0.000 PASS |
Traffic source
all time · click a source or medium to filter
Unique visitors
11,942
all time
Sessions
15,044
all time
Page views
15,493
all time
Leads captured
158
all time
lead_captured event
Webinar registrations
720
all time
webinar_registered event · 878 total conversions
Per-funnel breakdown
all time
| Funnel | Visitors | Sessions | Page views | Leads | Webinar regs | CVR |
|---|---|---|---|---|---|---|
| ppp_register | 10,585 | 13,445 | 13,205 | 0 | 632 | 5.97% |
| get_power_code | 1,324 | 1,506 | 1,474 | 158 | 0 | 11.93% |
| ppp_registered | 529 | 598 | 609 | 0 | 0 | n/a |
| pdf_register | 174 | 190 | 205 | 0 | 88 | 50.57% |
CVR formula per funnel: get_power_code uses lead_captured ÷ visitors; pdf_register and ppp_register use webinar_registered ÷ visitors; ppp_registered is the post-conversion thank-you (no CVR).